Defense

Acumen delves into Defense Markets with unparalleled experience and insight to allow clients to see the market from all perspectives, understand the ‘rest of the story,’ and create plans and strategies to win and execute highly competitive programs.

Sectors Where Acumen Has Recent Experience

  • Naval/ Ships
  • Combat Systems
  • Autonomy and Unmanned– Land – Sea – Air – Undersea
  • Ground and Armored Vehicles
  • Rotary Wing systems
  • Sensors and C2 Systems; esp. RF systems
  • Processing, Exploitation and Dissemination (PED)
  • Weapons and Missiles
  • Strike Systems
  • Tactical Aircraft
  • Information Systems
  • Sensitive Programs

Our Offerings for Defense Clients Include:

Market Analysis

Acumen gives clients the insight to compete and win. We rely on deep industry expertise and intense analytical firepower to understand Defense Market trends, drivers, budgets, priorities, and technology imperatives. We deliver comprehensive quantitative market research and, more important, we bring it all together to create winning solutions for 21st century military challenges.

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New or Market-Changing Ideas

Capitalizing on revolutionary technology or business concepts that have the potential to redefine the market is the toughest challenge for Defense Companies. Acumen combines discipline and ingenuity to lay out a path to realize the next great breakthrough thing to do. In most cases the application of technology or innovation is additive to existing products, combines existing and new technologies, or applies revolutionary business deployment features.

Win Strategies

Acumen wins ‘Must Win Programs’…every time. Jack Cronin has led 18 winning ACAT-1 campaigns and can give you an iconoclastic win strategy. We model the source selection, your offering, teaming, and competitors. Our strategies shape source selection criteria to put the bid-team at a ‘win point’ the day the DRFP is released. Then, we propose and price to win!

Turnkey Ventures

Acumen has successfully executed venture and strategic campaigns – particularly international and COCO operations – on a turnkey basis. We are the only B&P you spend – and we do not invoice until the venture or strategic campaign objectives are fulfilled.